Diamonds & Jewellery

Diamonds & Jewellery

Gitanjali Group is one of the world’s largest integrated branded jewellery manufacturer-retailer with a unique business model. It has a presence across the entire value chain from rough diamond sourcing, diamond and jewellery manufacturing, to jewellery branding and retailing in India and abroad.

The company has retail operations in key international markets, across both traditional brick and mortar outlets, as well as contemporary online channels. It operates through over 3,000 points of sale and follows an omni-channel retail strategy via own stores, distribution, franchisee, shop-in-shops, e-commerce and the digital and television platforms.

Retail operations include direct sales of its branded products as well as sale through a huge distribution network which supplies jewellery to independent retailers.


Gitanjali ranks among the leading global manufacturers of diamonds and jewellery.

The two world-class diamond polishing facilities in India located at Surat and Hyderabad, domestic jewellery manufacturing facilities at Mumbai, Hyderabad, Surat and Jaipur, and an international set up in Thailand are all equipped with the latest state-of-the-art technology.

The Group’s international design hub is located in Italy, with teams in other centres to assist.

The company has been associated with De Beers for nearly five decades and is currently a Sightholder which assures a consistent supply of rough diamonds. It also has long term relationships with major global suppliers. This ensures strategic advantages across costs, consistency and quality of supply.