As a tradition-breaker in the highly tradition-bound jewellery business, the Gitanjali Group has always had a healthy relationship in all media, mass as well as direct.
Its flagship brands in every high profile consumer segment – Gili, D’Damas, Asmi, Sangini, to name a few - are high-visibility presences on all audio-visual media, as well as at celebrity events round the year.
Its current brand ambassadors are the top stars in the Indian firmament, and as the Group’s presence goes global, so will its future brand ambassadors be in other countries, other markets.
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