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COMPANY PROFILE
Gitanjali Group is the world's largest branded jewellery retailer with an annual turnover of over US$ 2.1 billion. The India based group was established in 1966 and today its activities are spread across the entire value chain from sourcing and processing rough diamonds to manufacturing, branding and retailing gold and diamond jewellery. Gitanjali Gems Ltd., which was listed on the Indian stock exchanges in 2007, is the flagship company of the Gitanjali Group.
Enjoying Sightholder status with DTC through a promoter group company, Digico, the Group has strategically positioned itself to manufacture and promote diamonds as well as studded jewellery, at the branded retail level.
Gitanjali has combined a world class manufacturing discipline with a reach-enhancing retail strategy to emerge as one of the most valuable jewellery conglomerates in the country today.
Gitanjali has over four and a half decades of experience, being one of the pioneering diamond houses in India. The company was accorded a Sight by the Diamond Trading Company Ltd., London as early as 1968, making it amongst the first Sightholders in this part of the world. Having received over 60 National and Council awards from the Ministry of Commerce for outstanding exports, it is today one of the largest diamond exporting companies in India.
Over the last two decades, the group has expanded and diversified, while continuing to lead the core diamond business. Presently the Gitanjali Group has highly modernized diamond cutting and polishing facilities at multiple locations in India and overseas. It also has a well developed marketing network spread across USA, Europe, Japan, China and Middle East.
In India the Group has been the pioneers of the jewellery retail revolution, having pioneered the launch of Gili, the first branded jewellery line in India way back in 1994, and having introduced a number of other brands for different consumer segments and needs. Several of their brands enjoy strong equity amongst consumers, including Gili, Nakshatra, Asmi, D'Damas, Sangini and Diya. Gitanjali's brands are thus, the most visible jewellery brands in the Indian market today. Four of the top five jewellery brands in the country are from Gitanjali.
Gitanjali is also a recognized name in the global branded jewellery business, and its presence in this sector has been further enhanced through recent acquisitions of leading Italian brands like Stefan Hafner, Valente, IOSI, Poratti and others.
It has a retail presence in all the important jewellery markets around the world, such as USA (where it owns and operates two retail chains – Rogers and Samuels, with nearly 111 outlets), China, Japan, Middle East etc.
A further pioneering step is the group's foray into setting up a sector specific Special Economic Zone (SEZ) , a 171-acre Hyderabad SEZ, the first units of which have already begun functioning.
Recently it has also ventured into the luxury lifestyle sector in India under the banner of Gitanjali Lifestyle. It runs the Giantti Luxury Ensemble for high end Indian and international jewellery brands, and a chain of department stores, retailing jewellery, watches, apparel and other fashion accessories.
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